This is a conversation video on the third principle in "The 12 Principles of New Media" by David Spark. "Video: The new core competency" the increase of video needs to be produced appropriately for your given audience.
The interviewees:
- Brian Powley - iCrossing
- Chris Heuer - Social Media Club
- Chris Peterson - Chautauqua Communications
- Chris Shipley - Guidewire Group
- Colette Vogele - Vogele Law
- Gary Bolles - Microcast
- Greg Sterling - Sterling Market Intelligence
- Samantha Muchmore - DRAFTFCB