The final of 4 episodes of a talk given by Patrick Terry of P Terry's Burger outlet in Austin, TX March 29, 2011 answers a burning question from Paul Terry Walhus about why P Terry's veggie burgers cost more than the regular burgers when they cost less at other burger places around Austin. The answer may or may not surprise you. P Terry has created a terrific comfort zone with his burger stands and delivered the best quality, best tasting burger in town which happens to be the cheapest priced as well. The talk was put on by students in the Communications College at the University of Texas, Austin. More video can be found like this by googling "pterry springnet"