This is a video about sales psychology and product pricing. Maybe you've heard about this new twitter automation service called twittollower. This is one among many (MANY!) options if you want to automatically get more followers on twitter (e.g. tweet adder, Hummingbird, tweet dynamite,...).
If you look at how it's sold, you'll see that A) the marketing is done differently than for similar products and B) the price is so much higher than all the other offers, it's ridiculous.
How can they get away with that? In the video, I explain exactly why.