Now you can help reduce carbon emissions by simply buying a bottle of water. The world's fastest growing, premier bottled water brand is kicking-off a comprehensive carbon reduction and land use and renewable energy offset program that will deliver one of the first consumer products that truly goes beyond carbon neutral and leaves a negative carbon footprint, setting a new standard for the bottled water industry. FIJI Water's far-reaching initiative aims to "green" nearly every step in the product life-cycle so that each sale of bottled water results in a net-reduction of carbon in the atmosphere. The results will drastically mitigate FIJI Water's impact on global climate change and establishes FIJI Water as a leader in the beverage industry on sustainable growth.
Over the next three years, the company plans to reduce the amount of energy required for their products through a number of efforts.